Making Sense, a technology consulting firm with more than 20 years of experience building software for mid-market and private equity-backed companies, has been named a Select partner in the Services Track of Anthropic’s Claude Partner Network, the firm announced earlier this month.
The recognition rests largely on work the firm delivered for a Latin American marketing platform.
Anthropic’s Services Track, launched in June, ranks implementation firms by what they have actually put into production with Claude, meaning active certified practitioners, customers deployed in the trailing 12 months, and at least one public customer story.
Making Sense has 20 professionals certified through the Anthropic Partner Academy and now appears in the public Claude Partner Hub directory.
“Anthropic reviews each partner’s standing every quarter, based on its certified professionals and the customers it has taken live with Claude,” said Fernando Florez, chief revenue officer at Making Sense. “That gives clients a public, verifiable reference for what we’ve delivered, which makes choosing who to work with less of a leap of faith.”
The firm’s published customer story is Doppler, an email and marketing automation platform serving businesses across Latin America and Spain. Making Sense built ECO IA, an assistant running on Claude Sonnet 4.5 that reads live account data, diagnoses account health and drafts campaigns for users to review before sending.
ECO IA launched within three months of kickoff and is enabled by default on every new account. It is now available in more than 4,800 accounts, and 95% of users who engaged with it came back across multiple months.
Making Sense also implemented prompt caching with a 97% hit rate, which holds inference costs at $0.066 per interaction, and built a real-time dashboard to track usage, costs, latency and errors.
The firm worked embedded with Doppler’s engineers so the team could keep developing the integration after the engagement ended.
“Claude has made building software dramatically faster. Knowing what a change will touch inside a company still takes people who understand that business,” said César D’Onofrio, CEO and cofounder of Making Sense.
“We decide with our clients what is worth building, connect it to everything their operation runs on, keep it compliant and reliable, and answer for it once it’s live.”
Making Sense focuses on agentic AI and workflow automation in regulated sectors such as healthcare, fintech and logistics. Other firms from the region have also entered the program, including Zup, the technology arm of Brazil’s Itaú Unibanco, which joined the Services Track in June.
Featured image: courtesy of Making Sense
Disclosure: This article mentions a client of an Espacio portfolio company.
